Are you thinking about starting a YouTube channel but not sure where to begin? Look no further! In this blog post, we'll outline the four key steps you need to take to get started on YouTube.
Whether you're a complete beginner or a seasoned content creator, these tips will help you set up your channel, create and publish your first video, and begin growing your audience. So if you're ready to start your YouTube journey, read on!
Starting a YouTube channel can be a great way to build your personal brand and establish yourself as an authority in your field. Overall, starting a YouTube channel can be a fun and rewarding experience that can bring many benefits both personally and professionally.
If you still need convincing why you should even care about YouTube, check out this blog post.
5 Steps to Getting Started on You Tube
Step 1: Create a channel
You'll need a Google account. If you have a business email address through Google, use that one. Name your channel — using the name of your business is probably the most recognizable. Next, you'll answer a couple of questions and agree to the terms. Then, voilà! You're the proud owner of a brand-new YouTube channel.
Step 2: Create your art
Channel art is at the very top of your profile, which is a wide-image banner like you see on websites. The ideal YouTube banner size is 2560 x 1440 pixels, but you can use minimum banner dimensions of 2048 x 1152 pixels. You can use a photo or create a graphic in Canva.
The channel icon is displayed next to your name and alongside every video you post, like a profile picture. This image is automatically pulled in from your Google account. It's best practice to upload your business logo as your channel icon.
Step 3: Fill in the About section
Tell people who you are, what you do, where to find you, and how to get in touch. Be sure to link all your other social networks here so people can follow you on multiple channels. You should also link to your website.
Step 4: Begin making and uploading videos
Now, it’s time for the fun part! Gather all the equipment you have and go shoot some video footage. Even if you’re only working with your smartphone (horizontally), you can still make a great video by providing value to your audience and solving problems.
Remember to be confident and have fun. If you’re not having fun making the video, your audience probably won’t have fun watching it.
Step 5: Be strategic with titles and descriptions
Remember, YouTube is basically a giant search engine (owned and powered by Google) and is a great avenue for your exact-right target audience to find you for months or years in the future! Consider how people would search to find your content and place keywords in the titles and descriptions of your videos.
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